Dress: Ivana Helsinki
Shoes: Steve Madden
I snapped a few photos at the beach on my way to the premiere and launch of Mashbox, a new web series on Myx.tv, a Asian American entertainment and lifestyle digital network. I went to the privy.net sponsored launch mainly to support producer Teddy Zee and Mashbox host Grace Su who are doing a fabulous job with the new show.
I love the demure shape of the dress and the whimsy of the puff sleeves. The shirring combined with the empire waist promotes a slimming silhouette. Although the dress is not typical launch party attire, it added a note of sweetness to a fun night out in Santa Monica.