New York Fashion Week Coverage Parkchoonmoo Spring 2012 Collection

Tuesday, September 20, 2011

As I stood outside a warehouse/studio space in the middle of the Meatpacking District waiting for the doors to the Parkchoonmoo show to open, I surveyed the fellow attendees and realized two things: 1. I was existing in the goth hipster scene, where the color black wasn't just the dress code-it was the way of life. I felt like my yellow tee was as bright as the sun, capable of providing a day's worth of vitamin D to the entire crowd. 2. The collection would fare on the dark side.







My Realization #2 wasn't completely on the mark. Although the collection mainly adhered to monochromatic black and white, splashes of brilliant blues and reds broke up the visual monotone. The collection reminds me of Alexander Wang circa 2010. The shapes and silhouettes were decidedly masculine and sporty while maintaining an edgy, urban and cool vibe. Though avant garde by nature, designer Demi Park has shifted towards ready to wear pieces in her spring collection garnering (hopefully) a broader appeal for the burgeoning Korea-based brand.


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