The Rules of Raoul

I hadn't heard of the Singapore based brand Raoul until I saw its five piece collaboration with Shopbop on the e-tailer's website. Although I wasn't overly impressed with collaborated pieces, it did pique my interest and prompted me to find out more about Raoul. After all, it was an Asian brand collaborating with a very prominent e-tailer.

After perusing Raoul's look book, I am now officially placing the brand on my radar. The Spring 2011 collection showcases a sophisticated utilitarian look that incorporates everyday basics with crisp and modern styling while the soft and soothing color palette infuses a feminine sensibility into each of the pieces. I can honestly see myself wearing almost every Raoul creation, a statement that I seldomly bestow upon collections.